Value Management - 650 Words

Student ID: 15672856 PROCUREMENT PERFORMANCE AND VALUE MANAGEMENT INTRODUCTION To realize the success of a project, the value must be attained through the core objectives and goals of the project to the stakeholders. This could be achieved by using the right processes throughout the project life cycle. VALUE MANAGEMENT Value Management (VM) is a well structured or established process that is used for defining and maximizing value of money (OCG, 2007 p.3). It is applicable to all sort of projects regardless of being big or small and the duration and it runs throughout the project life cycle from the inception to completion. Its benefits have been found to be efficient and effective when an external facilitator being a consultant or†¦show more content†¦al., 2011). EXAMPLE FROM PUBLIC SECTOR Value Management was applied in the California Department of Transport (Caltrans) when Anthler’s Bridge Crossing was being re-constructed by saving  £7million and increases its traffic operation performance by 19%. This has aided in solving the problem of transportation from the previous constructed bridge and its traffic congestion and reduces life cycle cost to maximize project performance (OGC, 2007 p.39) EXAMPLE FROM PRIVATE ORGANISATION The Dow Chemical Company over the last four years has developed a vision, functional systems, and tools, for the ‘value management’ of its Intellectual Assets (IA). This initiative has developed some competencies in the area of ‘measuring and valuing’ IA, and in developing systems that support the leveraging of IA for maximum value (Petrash, 1999) CONCLUSION In conclusion, PM’s must ensure alignment of value management and procurement performance management to have effective procurement process since the two are correlated. Implementing these two concepts reduces waste and defects, increases production efficiency, reduce cost and also help in decision making. REFERENCE Capital Development Guidelines, (CDG) (2010), Value Management [Online]. Available from http://www.capital.dhs.vic.gov.au/capdev/PlanningEvaluation/ValueManagement/ (Accessed: 18 June 2011) Knudsen, D. (1999), Procurement Performance Measurement system [Online]. Available fromShow MoreRelatedValue Management : Is It Important? Essay977 Words   |  4 PagesValue Management is concerned with improving and maintaining an advantageous balance between the wants and needs of associated stakeholders, and the resources needed to satisfy them (IVM, 2015). Value is a concept that is personal to some extent and corporate in another respects. Thus, it is crucial to identify the stakeholders involved in the project in order to determine their requirements, this will then determine the subsequent level of value rooted in the process, product or object (PereraRead MoreThe Value At Risk Management1219 Words   |  5 Pagesquestion: What is the most I can loose on my investment? The Value at Risk, commonly known as VaR, tries to answer this question within a reasonable bound. VaR is used in financial mathematics and financial risk management as a risk management tool to measure the risk of loss of an individual asset or a whole portfolio. Although it provides a good sense of risk one is undertaking, it shouldn’t be an alternative method to risk adjusted value and or other probabilistic approaches. In the following linesRead MoreValue Management Essay633 Words   |  3 PagesQ.1 Using your emerging knowledge of Value Management (VM), critically appraise the report and make suggestions as to how the VM study might have been run differently / more effectively. A Value Management report is the basis to a well-constructed project in the sense that all parties involved or potentially affected will be content with the final outcome. It is vital to understand and elaborate on the key aspects that determine a value management study in order to gain an agreeable conclusionRead MoreA Project On Value Management Essay1031 Words   |  5 Pagesphases, or as PMI ® refers to them, process groups. The time-phased budget that Earned Value Management considers is the sum of all work packages for each time period. That time period can be weeks or months, and is not tied to a project phase. In the analysis we are performing, we assume a constant rate of spending for the Planned Value (PV) to make it less complex. Earned Value Management Earned Value Management (EVM) is a process used to find, and determine the significance of, variances inRead MoreEccos global value chain management1730 Words   |  7 PagesECCO A/S-GLOBAL VALUE CHAIN MANAGEMENT ANALYSIS 1. Describe the competitive environment of ECCO and determine how well ECCO is positioned (vis-à  -vis the competitors) to take advantage of changes in the industry. http://wulibraries.typepad.com/files/footwear.pdf 2. Analyze ECCO’s global value chain. How well does this configuration match the drivers in the industry? Analyze ECCO’s global value chain. High demand for quality and reduced lead times led the company to a self-sufficiency approach onRead MoreValue Of Project Management And Management2226 Words   |  9 PagesVALUE OF PROJECT MANAGEMENT A SURVEY ON PM PRACTICES ON IT/TELECOM SECTOR Companies these days are turning to project management to consistently deliver business results and to stay ahead of the pack in today’s competitive and chaotic global economy. Project Management is in fact elaborated as project, program and portfolio management. More companies these days clearly sees the payoff from investing time, money and resources to build organizational project management expertise which ultimatelyRead MoreValue of Flexible Management3748 Words   |  15 PagesIntroduction Prior to researching this topic, my impression of management was limited. My concept was meshed within the framework of business and economics. Therefore, my definition of this construct was in error. For rectification, and foundational reference, management is the process of directing resources towards the accomplishment of a specific goal. This definition, one that I have derived from the compilation of many, incorporates two key variables. The first operative word in this definitionRead MoreThe Value Of Good Management1664 Words   |  7 Pagestougher. In the development of companies, good management play an important role in a company achieving success, which means making a correct decision in order to achieve a particular purpose, plan, organize, direct, operate and control process. The purpose of good management is efficiency and benefit. The key of management is people and the principle of management is to organization, organization s centre is people. The essence of good management is the collection of various kinds of resources;Read MoreEffective Leadership : Management Values Essay783 Words   |  4 PagesEffective Leadership: Management Values in the Latin American Cluster â€Å"A strategy is something like, an innovative new product; globalization, taking your products around the world; be the low-cost producer. A strategy is something you can touch; you can motivate people with; be number one and number two in every business. You can energize people around the message .† Jack Welch In order for a multinational enterprise (MNE) to be successful in infiltrating Brazil’s market, it’s important forRead MoreStrategic Cost Management and the Value Chain2097 Words   |  9 Pages2.1 Strategic Cost Management and the Value Chain Introduction This article by John K. Shank and Vijay Govindarajan discuss in depth on the Strategic Cost Management (SCG) and the Value Chain concept applied in real world situation from the airline industry. The Value Chain concept is divided into two (2) main strategies which are the Low-Cost Strategy and Differentiation Strategy. From the article also, Shank and Govindasamy stated that the primary focus of a low cost strategy is to achieve the

The Luck of the Draw - 1120 Words

| 2014 | | Candeis Gaylord Eng. 102- C07 _LOU | [The luck of the Draw] | | Gambling Lottery and Betting Are we all winners or losers Not everyone can be a winner Plot A. Major plot of each story Betting Lottery B. Characters 1. Paul Tessie C. Similarities vs. Differences 1. Paul and Tessie similarities Paul and Tessie differences Setting A. Paul 1. Rocking Horse Race Track B. Tessie 1. Village Town Square C. Privacy verses publicly 1. Paul and his room Tessie in the middle of the square Conclusion A. Types of gambling- win or lose B. Gambling, Plot, Setting C. Not everyone is a winner someone has to lose * * * * * * *†¦show more content†¦Paul truly believed he was lucky, lucky enough to see the winning horse finish the race. It was a sure bet for him and would provide his family with money. Tessie was not as fortunate as Paul to have a lucky horse. Tessie had nothing to help her win in this lottery. As we have learned lottery is just the luck of the draw. As we also learned with Paul it was very lucky to have your winner pulled. In Tessie’s lottery it meant a stoning was going to take place. It meant a life was going to end that day no matter what. The rocking horse was more than just a rocking horse to Paul. It was more of a way for Paul to see the future of happy times with his family. It was means to something more, a better life through making more money for his family. With Tessie there was a box. A box that held the future of one family member’s fate whether this year it was going to be her family or another family it was still understood what was to happen. Someone was going to be a loser. Paul and Tessie both died for their families. Paul died in the privacy of his home only after placing the biggest bet on the Derby. While Tessie even though the story does not say she died it is indicated that she is going to die from being stoned to death. While Paul may have never thought he was going to die and Tessie may have known it was a possibility she could die they both did what they had to do for their family. Whether you are betting on a horse as PaulShow MoreRelatedFiction Essay1012 Words   |  5 PagesShirley Jackson’s, â€Å"The Lottery†. With the classic theme of â€Å"luck† and what that means in each story, we see two very different meanings as these two stories unfold. In â€Å"The Rocking-Horse Winner†, we see the protagonist, Paul, who endlessly searches and somewhat attains luck in his search for his mother’s monetary desire. Within the lines of â€Å"The Lottery†, however, we see a quaint satirical setting of towns’ folk who gather together and draw papers from a black box to ultimately decide who is to beRead MoreClass With A Higher Energy Output1321 Words   |  6 PagesThe Participant in this session co-worker Ted, Ted started out by choosing the class with a higher energy output, He then began building out his character sheet and proceeded to draw for his buff unfortunately he drew on and lost an action in the process , which curved his main goal To land on blue and green panels into shooting straight for the finish only taking alternative routes after choosing to land on green or blue panels, this method seem to work more efficiently when the move rates wereRead MoreSuperstitions : Superstition And Superstition1689 Words   |  7 Pagesworld that people hear about, but what exactly makes a superstition? Is there a definition known throughout for One source says that they are â€Å"a belief or an action that is inconsistent with science and needs to be aimed at bringing good luck or avoiding bad luck† (â€Å"Superstitions: Why You Believe†). Superstitions themselves can range from any small action that someone does to help their chances. Whether it is a lucky pair of socks or avoiding walking underneath a ladder, these little quirks peopleRead MoreThe Importance Of Success874 Words   |  4 PagesEver wondered about success, and how people can achieve success? Do people know ho w to develop a path towards success? Do people know what is the role of luck in success? Success is a result of effort, developing a path, and luck. Success is something that people need to provide energy of some sort like effort to become successful in his/her life. Mainly effort is related to success by improving skills, preparing for future opportunities, and becoming a professional. One of the best ways toRead MoreMovie Analysis : Candy Land1387 Words   |  6 PagesCandy Land is a fun imaginative game in which friend’s journey across a magical land out of candy in search of the missing king. Anyone, ages 3 and up, can join in the game and feel how it is to be a kid again. The rules are simple. Draw a card, move to the corresponding space, and hope you’re lucky enough to be the one to reach the end of the board and find the location of the candy king. There are many special cards included in the drawing pile that influence how far forward or backwards a playersRead MoreAristotle s Role Of Luck And Chance As Causes For Change1411 Words   |  6 Pageseach event is an important step in accomplishing this goal. Aristotle specifically investigates the role of luck and chance as causes of change. Although we commonly speak of luck or chance as being a cause, Aristotle purposefully refrains from including them in his explanation of causes. When giving an account of our observable world, I agree with Aristotle in that there is no place for luck and chance as causes of events, yet I believe they do have a role, namely in predicting future events. AristotleRead MoreMy Favorite Gemstone783 Words   |  4 PagesProjection, beauty, luck, magickal power, the Elements of both Air and Water. It is said that if someone born in October wears a gold ring with an Opal Gemstone in it on their right index finger then they will have good luck. I have always believed that my Opal necklace brought me good luck when ever I wore it. So I believe the reasons Ive been so drawn to the Opal is because of like I stated before its such a beautiful stone, but also because of it being associated with luck and the Moon, and IveRead MoreEssay about The Rocking Horse vs Lottery996 Words   |  4 Pageswhich a small New England town randomly draws one person’s name to be the winner of the lottery. This lucky person will neither win money nor a special prize; instead are stoned to death by the rest of the community. This story gives a different meaning to the event called a lottery. D.H. Lawrence proves many points by using the following themes: obsession for money, trying to win a mother’s love and affection, gaining no affection after achieving such luck, and death. The Rocking-Horse WinnerRead MoreYunnan Luck Air Case Study Essay1721 Words   |  7 Pages1. What are Yunnan Lucky Air’s best options? Luck Air had a great business model, and that was to follow the same model as Southwest Airlines in the United States. Because Luck Air is considered a domestic airline in China they operate on a small scale compared to major competitors and so it made economical sense to offer low-cost, high-efficiency to their customers. In 2007 Lucky Air was able to more than double the amount of passengers from the year before by using a low-cost tactic. HoweverRead MoreThe Joy Luck Club By Amy Tan1192 Words   |  5 Pages(H) The life of women has drastically changed throughout the ages. (CIS) The Joy Luck Club by Amy Tan portrays life in America and in China in the 1930’s for women. (GS1) When stories are true, there is more power behind them. (GS2) Novels need accuracy for the book to have feeling. (GS3) A rave-worthy novel needs truth to really draw the reader in. (thesis) Author Amy Tan accurately portrays life for Chinese women in the 1930’s and it enhances the power of th e novel because the stories have true

Study of Effectiveness of Pedometer free essay sample

According to Brenda L. Rooney et al, 68% of children reported at post-program that the pedometer made them more active and 49% enjoyed wearing the pedometer â€Å"very much. † Studies have shown that wearing a pedometer is a simple, effective way for people to become more aware of their daily activity level, and increase their physical activity (Rooney, 2003). Dena et al (2007) stated that, the use of a pedometer is associated with significant increases in physical activity and significant decreases in body mass index and blood pressure. According to Richardson (2008), pedometer-based walking programs result in a modest amount of weight loss. Longer programs lead to more weight loss than shorter programs. A 10,000 steps exercise prescription resulted in weight loss over 36 weeks in previously sedentary, overweight and obese adults. Adherence to the step goal had a marked effect on the outcome. (Schneider et al, 2006). The study by Sidman et al (2004) specifically compared alternative goals in an RCT. We will write a custom essay sample on Study of Effectiveness of Pedometer or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In their intervention involving sedentary women aged 20 to 65 years, they found that although participants with low levels of baseline activity rarely reached their goal of 10 000 steps per day; they increased their steps as much as those asked to achieve a more modest goal.

Business Intelligence Analyze the Case of SunPower Ltd †Free Samples

Question: Discuss about the Business Intelligence of SunPower Ltd. Answer: Introduction In this case study we will analyze the case of SunPower ltd, the company is the highest producer of the worlds most efficient solar cells. These solar cells are known as photovoltaics. However with the advent of the technology it can be seen that the present position of the SunPower Company is in a lot of danger, as companies are coming up with better and advanced ways of making use of the new technology to bring new improvements in the field of solar power and solar cells (Guragai, et al., 2017). The companies are trying to improve the overall efficiency of these solar cells with the use of these technological changes and that might affect the overall position of the SunPower Company. Thus the CEO of the company is looking for ways by which they can keep their present position safe and can retain their present market share (Werner, 2017). For this, the company needs to make an effective use of the present business intelligence techniques by which they can solve their present issues and improve their overall operations. This will help in generation of more profit and will also help in improving the efficiency of the photovoltaic blubs that the company is producing (Bromwich Scapens, 2016). Business intelligence can be defined as technology that helps in effective analysis of large volume of data and makes it easy for the companies to deal with it. There are various BI tools that are there in the market and the companies can choose as per their own needs. It helps the managers to make informed decisions and also helps the employees to improve their overall efficiency (Trieu, 2017). The different types of BI tools are AD-hoc reporting and analysis, data visualization and data discovery and online analytical processing. These tools will help in effective management of the data that is churned by the company and the companies will be helped by it. The other uses of the business intelligence tools are that it helps in effective management of the logistics, it helps in reducing the errors that might occur due to manual intervention (Kew Stredwick, 2017). It also helps in the overall management of the various departments of the company. It can be seen that the companies will be benefited a lot this as a lot of time will be saved with the help of it. There are variety of software available in the market that can be customized as per the needs of the company, and there are a variety of vendors who sell these software. It is thus important for the companies to do the proper research before selecting the best software for the company (Alexander, 2016). Applying the use of it in case of the SunPower company we can analyze how it will help in solving the problems that the company might be facing (Visinescu, et al., 2017). Critical Analysis There are few issues that the company is facing and that are affecting its overall growth and development. Environmental issues The main aspect for the use of solar power to generate these solar cells is that is very eco-friendly and will be useful for the people, as it helps in reudicng the Co2 emission. But with the development of better alternatives and many renewable sources, the problem of CO2 emission is being solved at a faster rate. Thus the importance of the solar cells has reduced, as the renewable sources contribute to more than 13% of the energy needs of the world. The photo cells contribute to only 0.4% of the electricity of the world. Hence we see that the overall need for the solar cells has reduced (Venezia, 2017). Pricing- The overall cost of producing these solar cells was very high, and was mostly two-three times more than the cost of the electricity that they were producing. This was causing a lot of problem to the companies, as with the introduction of other sources that provided the equal or better electricity the companies were running into losses because of these solar cells. To solve the problem the system of the grid was introduced with the help of which households that had a huge amount of spare solar energy can transfer it to the grid and they can use it for generating electricity (Guragai, et al., 2017). Strict Competition- It can be seen that presently the company is facing stiff competition from other competitors like Sharp Solar-Cells, REC Group, First Solar, Suntech, and Citizens etc. These companies are bringing new changes in the present technology every now and then and are helping in the betterment of the solar cells and the use of the solar power. In this way, we see that they are effectively using the tools of the business intelligence that is helping them in the growth of their companies. The SunPower can take cues from its competitors and can involve the same in their operations to make effective progress (Hall Rapanotti, 2017). Now making an analysis of the overall case study we can say that the company can make use of the tools of BI for improving their overall performance. Knowledge-Based Systems- The Company can make use of the various knowledge-based system tools that can help the company in getting better knowledge about the various aspects of production and will be helpful to the managers of the company. The managers will get a clear idea of the changes that they might need in improving the system. The company can get knowledge about the various alternatives to the materials that are used in the cells like the silicon chips, ignors-wafers, cells, and modules etc. The BI tools will help the company in getting knowledge about these products and they can make effective use of the same (Charlton, et al., 2017). We see that there is a situation where the company wanted to commercialize the solar concentrator21 technology, but they needed to get proper information and consider various aspects before taking proper decisions. It was found that the PV alternative was lower and this new technology might not be suited for small distributed remote applications , hence the company needed for proper knowledge before taking their decisions and that can be solved with the help of the BI tools that might help in getting the required information. Knowledge sharing will help in generating better knowledge processes and knowledge practices. It will help in creating new knowledge among the different departments of the company and help in the flow of information. Internal BI Tools The Company can use various internal BI tools that can help them in data mining, data analytics, and management. These applications can be brought from any vendors in the market easily and can be customized as per the needs of the company. It will help SunPower in the management of their large amount of data. The company is one of the best in the business and it has a large amount of data to be taken care of, there are many problems that the management of the company faces in their day to day activity. That can be solved with the help of using the business intelligence tools. The companies can provide training to their employees to make effective use of the electricity and it can be very helpful in the future . Thus these tools will be helpful in the long run. Decision Support System It can be seen that when the companies are able to take the right decision at the right time then they are able to avoid a lot of situations that might lead to huge losses. In the given case we see that if the managers of the company are able to take an effective decision as and when needed they will be able to solve a lot of issues. For example- we saw that NASA asked the company to create certain cells that are specially customized for them, the company was able to successfully deliver the same but NASA asked for a reduction of the cost. But for that, it was required that the company must upscale its production and in that case, we see that it was important for the managers of the company to have detailed analysis and take an effective decision (Arnott, et al., 2017). Another example we see that when Honda approached the company to make such cells that might support their solar-powered cars, the managers wasted a lot of time in taking effective decisions wh ether they needed two shifts or one shift and they eventually found that they had no proper information to decide it. Hence with the help of the BI tools, this decision-making problem of the company will be solved. The managers will take effective decisions that will help them in saving a lot of costs and generating more revenues (Belton, 2017). Conclusion After the entire analysis, it can be said that if the companies are using this technique of business intelligence and using the tools accordingly then that will be very helpful in the long run. It will help in solving a lot of issues that the company is facing. The company will be able to manage a large amount of data in the future it will not face that much problem, the issues will be resolved. The company chooses the best tool that is suited to their needs and then can take the decision accordingly (Auken, 2016). Overall if the companies make use of these business intelligence tools they will gain. However there is the other side to it that choosing the best software that might be able to satisfy the needs of the company wont be so easy, a lot of research and analysis needs to be done. The companies might need to provide training to the employees to make them aware of the ways they can use these tools. So these are the few pros and cons of using these software tools by the SunPower Company. Recommendations The SunPower Company should try to implement these tools in their operations, they must take cues from their competitors and make proper analysis before choosing the best software that might be needed for the company. They must get the software customised as per their needs and then choose the best of the lot. In the long run, the company will be benefited . References Alexander, F., 2016. The Changing Face of Accountability. The Journal of Higher Education, 71(4), pp. 411-431. Arnott, D., Lizama, F. Song, Y., 2017. Patterns of business intelligence systems use in organizations. Decision Support Systems, Volume 97, pp. 58-68. Auken, S., 2016. Assessing the role of business faculty values and background in the recognition of an ethical dilemma. Journal of Education for Business, 91(4), pp. 211-218. Belton, P., 2017. Competitive Strategy: Creating and Sustaining Superior Performance. London: Macat International ltd. Bromwich, M. Scapens, R., 2016. Management Accounting Research: 25 years on. Management Accounting Research, Volume 31, pp. 1-9. Charlton, P., Ilott, D., Borgeaud, R. Drew, M., 2017. Risky business: An example of what training load data can add to shared decision making in determining acceptable risk. Journal of Science and Medicine in Sport, 20(6), pp. 526-527. Guragai, B., Hunt, N., Neri, M. Taylor, E., 2017. Accounting Information Systems and Ethics Research: Review, Synthesis, and the Future. Journal of Information Systems: Summer 2017, 31(2), pp. 65-81. Hall, J. Rapanotti, L., 2017. A design theory for software engineering. Information and Software Technology, Volume 87, pp. 46-61. Kew, J. Stredwick, J., 2017. Business Environment: Managing in a Strategic Context. second ed. London: Chartered Institute of Personnel and Development. Trieu, V., 2017. Getting value from Business Intelligence systems: A review and research agenda. Decision Support Systems, Volume 93, pp. 111-124. Venezia, I., 2017. Behavioral Finance: 'Where Do Investors'' Biases Come From?'. Singapore: WORLD SCIENTIFIC. Visinescu, L., Jones, M. Sidorova, A., 2017. Improving Decision Quality: The Role of Business Intelligence. Journal of Computer Information Systems, 57(1), pp. 58-66. Werner, M., 2017. Financial process mining - Accounting data structure dependent control flow inference. International Journal of Accounting Information Systems, Volume 25, pp. 57-80

5 Simple Questions To Stay Focused On What Matters

5 Simple Questions To Stay Focused On What Matters If you asked me what the most important core principal at was, I would probably tell you that its our ability to stay focused. This means staying 100% focused on what matters most to our company, customers, and product- no matter what. Of course, this is a learned skill and definitely, easier said than done. When you work in a company with a lot of creative people, there are always a ton of ideas popping up. There is also the temptation to continually chase down those new ideas and make them a reality. After all, were a startup, right? But, chasing down our whims would take us out of focus, and that would be a bad thing for everyone. 5 Simple Questions That Will Help You #StayFocused On What MattersHow We Stay Focused At †¦ Around our office, you’ll hear the phrase â€Å"that’s a thing we could do† at least several times per day. It indicates when we’ve come across an idea that we could work on, but instinctively know we shouldn’t  because it would be out of focus. As a company, we have a roadmap for our product and distinct metrics that were working to improve. If we chased down every idea, theres a chance we could lose our focus and miss our clearly outlined goals. If we chased down every idea, wed risk losing our focus and missing our goals. But, this isn’t the only thing we do to stay focused. As a leader, I have worked to instill our team with the necessary tools for battling â€Å"scope creep† and staying focused. Author John Maxwell says that good leaders ask great questions, and that advice has become very powerful for me. I’ve come to adopt a few key questions that cut through the crud and help our team stay focused like a laser beam. Good leaders ask great questions. -John MaxwellHere are my top five questions for keeping our team (and myself) focused 100% of the time: Question #1: Whats In It For Them? This is the essential question that frames everything we do at . With every blog post, new feature, or web page, we continually ask ourselves what’s in it for the reader, visitor, or customer. Whats in it for your readers? Customers?We’re kind of obsessed with it. The beauty of this simple question is that it constantly drives us toward focusing on providing more value. It’s simple- the more value you provide your readers or customers with, the more likely they will be to reward you with their attention and business. I would say that its the single most important question for our modern economy. If you aren’t focused on providing value, you aren’t focused on anything at all. If you arent focused on providing value, you arent focused on anything at all. Learn to ask this question at the beginning of any new project to keep your work focused and on point. You might be surprised at how much clarity it brings. Question #2:  Does This Meet Our Standard Of Performance? Does everything you ship meet your teams one true standard of performance?  This question allows your team to constantly review their own work and evaluate how it compares to the quality level your entire team has committed to. Even as a tiny startup, our goal has been to provide a best-in-class experience for everyone that comes in contact with our team. We expect ourselves to  perform as well, or better, than the top five companies in our class. No matter how limited our resources are. For our content marketing team, this means that they literally focus on writing the absolute best blog post on a given topic every time. This doesn’t mean the best blog post they are capable of; it means the best blog post on the entire internet. It means that they have to push themselves further every time. Create the best work anyone has ever seen in your niche.They do a ton of research, they read â€Å"competing† posts, and then assemble a post that goes at least one step further than others on the web. They even go back and rework posts that are later determined to have fallen short. This is, of course, only possible because the team has clearly defined their standard of performance. To use this question effectively, this is also something that you will need to do. Keep things simple, and ask the question often and you should be fine. As a team, you should define a clear â€Å"standard of performance† and constantly ask yourself if youre meeting it. Recommended Reading: The Horrifying Truth About Multitasking And Productivity Question #3:  What Can You Ship Right Now? While it may feel a bit contradictory to my recent statements about quality, we also frequently ask ourselves how we can get things out the door faster and sooner. This question is related to the concept of the minimum viable product made popular in the book Lean Startup by Eric Ries. Many people associate this concept with sloppy or unfinished work, but it doesn’t have to be that way. Rather, our team uses it as a way of splitting large projects into smaller and more manageable chunks. It’s all about shaping a project to ensure that we approach it  with clear goals in mind. Focus on something that you can ship in a week.An example of this comes in a recent redesign we started for this very blog. Rather than building it all at once, we opted to make some of the backend and functional changes first using our current design. That gave us an opportunity to test them out and work through the kinks before the big launch. This prevented us from taking on more than we could handle  and allowed us to focus on creating something that we could ship in a week- thus taking advantage of some of those changes right away, rather than waiting until we completed an entire redesign. Oftentimes, this question is also phrased in terms of â€Å"what can we ship this week,† meaning what small part of the project can be accomplished without waiting on everything else to be done?  This attitude allows us to continually focus on moving things forward, rather than getting ourselves bogged down in ultra-huge projects. The idea here is focusing on small frequent wins, rather than the  more traditional pattern of infrequent but huge wins. Large projects frequently bog us down, and usually lead to low satisfaction among team members. Always focus on moving forward.  What can you ship right now? #Startups #StayFocusedBy asking yourself What can I ship right now? you will keep yourself laser-focused on continuous improvements that constantly add up over time. This means that everything you do is constantly improving, and that is a very good thing. Question #4:  Are You Building A  Monopoly? Some of my favorite startup advice comes from PayPal co-founder and venture capitalist Peter Thiel. He simplifies it all by instructing startups to always seek to build a monopoly. In a monopoly, the business owns its market. It can set its own prices, avoid the struggle of competition, and maximize its place in the industry. What Peter is talking about here is building something that is unique enough to avoid competition, or has grown so aggressively that it simply leapfrogs the competition entirely. One way that we apply this idea at is to constantly evaluate the impact of the projects we take on. We look at it as 10% versus 10x improvement. The idea is simple:  There are always things that can improve what you do by 10%, but why bother with them if there is something else that could actually improve what you do by 10 times? It’s a lot like asking if the things youre doing right now will actually pay off enough to make them worth it. If you consider every hour of your day an opportunity, what is the opportunity cost of working on the 10% when you could be doing the 10x instead? It’s a really great question for staying focused. Rather than focusing on small goals and ideas at , we constantly shuffle our priority list by its potential impact on our company, and our ability to ultimately create a monopoly in our market. You can’t build a monopoly by grinding out 10% improvements all day. You need to stay focused on the 10x growth opportunities, and constantly ask yourself if what youre doing right now has the potential to result in 10x growth. If it doesn’t, it’s time to find something else to work on. You cant build a monopoly by grinding out 10 percent improvements all day.Question #5:  Do You Have Everything You Need To Be Successful? As a leader, its my job to make sure that everyone who works at has everything they need to be successful. This may sound simplistic, but its actually very powerful. One of the things that drive  me crazy is to see team members who have not been empowered to do their job. This is not their fault; it’s mine! It may be due to a lack of time or clarity but can often arise from a lack of permission to act as well. Either way, it’s  an inefficiency that needs to be dealt with. The problem with someone not having what they need  is that they can never achieve clear focus without it. If there are too many things on their plate, how will they ever do anything well? If there is too much on their plate, how will they ever do anything well? #team #teamworkIf they don’t have the knowledge required to complete a task, how will it ever get done? Sometimes, this can also be about â€Å"permission.† If someone doesn’t have the freedom or permission to do what they need to do, how will they ever be able to focus on it correctly? My job as a leader is to eliminate roadblocks, and this question helps me find out if there are any. It also helps my team reflect on their own needs and expectations. Recommended Reading: This Is What Happens When You Ask 12 Blog Editors About Increasing Productivity Another way we do this is to simply ask three distinct questions: Whats going well? Whats not going well? What is required for a happy future? If you want to stay focused, constantly ask yourself these questions to re-evaluate your own needs or the needs of those around you. If you know where you stand, you will always be focused. What Questions Are You Asking? These are the five questions I ask our team the most often, but it is far from a complete list. Questions are powerful tools for self-reflection and leadership What questions are you asking of your team to bring laser beam-like focus? Share them in the comments or via social media. We’d love to hear! P.S. This post is part of a new series about ’s workplace, culture, and productivity. Join our official email list and never miss a post!

Japan Index Fund

Japan Index Fund When we talk about Japan we think of one of the most affluent technological and industrial leaders in the world. We think of high-end electronics and highly educated and expertly trained professionals. Throughout the last few years, financial eyes have been on the Japanese stock market as it slowly makes its economic recovery. ‚“Japan‚s stock market has been locked in a bear market since 1989,‚” (Waggoner, 2004) hitting its peak in January 1990. In 2003, the Tankan survey found that ‚“business confidence had weakened‚” with much of the blame on rising oil prices and a stronger yen. Despite all of this, their stocks have risen 12.4% in 2004 while unemployment fell. Financial analysts also reported that Tokyo‚s real estate prices were rising.BBC News reports ‚“Japan owes its change in fortune to booming export demand from China.‚” Toyota, who gets most of its sales from the United States have been seeing higher revenues.United Sta tes

Is Neoliberalism in crisis today Essay Example | Topics and Well Written Essays - 5500 words

Is Neoliberalism in crisis today - Essay Example We find ourselves overwhelmed with grand arguments by finest economists and other intellectuals that the form of global economy that is surfacing nowadays is not only the most modern experiment in economic structure, it is, definitely, the most promising economic organisation. Global neoliberalism, the ‘extension of market-based economic integration across all local, regional and national borders’ (United Nations Environment Programme 2002: 330), will furnish humanity with the best possible means to attain eternal prosperity. Through the success of the global capitalist market economy and the resulting downfall of all structures of state planning such as communism and socialism, economic history as the competition among various economic structures will eventually end (Rapley 2004). But now neoliberalism is in crisis. This prominent form of economic organisation is now old and questionable. The flow of politics across the Third World countries or the developing world is not in favour of the traditional rules of free capital flows, deregulation, and belt-tightening. It is relatively probable the markets will reach an equilibrium, or even rally a little, but a number of major theories are up for re-evaluation (Harvey 2007). The objective of this paper is to review and discuss the so-called ‘crisis’ faced by neoliberalism today. Alternative economic structures or solutions to global neoliberalism will also be discussed. Economists might be excused for asking whether the financial crisis that hit the Asian region, which transpired in 1997 and has subsequently, expanded beyond the region, has troubled the certainty of the supporters of global neoliberalism (Berger 2003). Specifically, the Asian crisis is one of the most evident manifestations of the problems that neoliberal economic structure now faces. However, advocates of the neoclassical or neoliberal economic theory refuse to give up

Can the Gulf Cooperation Council (GCC) emulate the model of the EU Essay

Can the Gulf Cooperation Council (GCC) emulate the model of the EU - Essay Example Despite this noticeable difference between the EU and the GCC, the former can still share its experience on enhancing the performance of regional agencies, managing the adjustment costs created by reducing barriers, and achieving integration, with the Arab world. The Arab and European countries meeting correspondingly in the Gulf Cooperation Council (GCC) and the European Union (EU), while having crucial political and strategic commonalities, have generated markedly different wide-ranging pattern of strategic relations and issues in the last two to three decades.1 Both have particular interests in their corresponding region, on the one hand, and tremendously important global alliances, on the other. Nevertheless, it is unquestionable that the GCC countries have progressed globally more than the EU, particularly on political status, whilst the EU has concentrated on its region and organised its regional structure far more radically than the GCC.2 Ultimately, whilst both the EU and the GCC countries have a critical, but distinct security and political relations with the United States, the latter are at present basically directed towards Asia from a strategic framework, whilst the EU is directed towards its own region and North America3, with t he GCC serving an absolutely more isolated role. Nevertheless, argument for the EU as an exemplar for other regional integration contexts could be restricted, given the distinctive conditions in which it was built and endorsed. Founded due to conflicts, the EU gained from particular events in its expansion, such as the developed character of the European economies, the United States pledge and fostering role, and the Cold War, which are not located anywhere else.4 It would hence appear more relevant to apply the experience of EU not as a blueprint or paradigm to evaluate the failure or success of the GCC regional integration

Business Ethics Essay Example | Topics and Well Written Essays - 1750 words - 3

Business Ethics - Essay Example He further argues that those stakeholders that have greater power, urgency and legitimacy may impact business performance. For instance, PricewaterhouseCooper Company engages in policymaking process in the company. Therefore, in case they apply greater power and other salience models, they may end up creating a hindrance to effective organizational performance. However, there are both benefits and limitations of employing salience model in this engagement activity. The benefits include significant contribution to the thought leadership and developing effective solutions to global challenges. However, the problems may include posing challenges and create threats to global issues. What is a possible future employer of me actually doing in terms of stakeholder engagement activities? What do I think of their activities? Can I see any link with Power, Legitimacy and Urgency, and why they chose this stakeholder engagement activity? The possible future employee in terms of engagement activi ties will participate in effective decision-making process, informing talent strategy, advisory panel, engaging in corporate responsibility reporting and participating in other significant corporate roles. Their activities enhance quality services in business activities; hence, it is vital to conduct business in accordance to the organization requirements and guidelines. Engaging stakeholders in business activities is vital but it is recommendable to classify them according to their work performance. This is because stakeholders differ and some have varied interests in business activities. For instance, the salience model is widely employed by many stakeholders in business activities across the globe; thus, employing an effective stakeholder management strategy can enable one to meet their need and expectations successfully. Therefore, there is a significant link among power, legitimacy and urgency because this stakeholder engagement will lead to better management and influencing ot her towards achieving organization goals efficiently. What could/should, if I had the choice and decision-making power in my future employers company, the company be doing, which it currently isn’t, in terms of stakeholder engagement activities? How, using Mitchell’s et al’s. (1997) â€Å"salience† (importance) attributes (Power, Legitimacy and Urgency); can I rationalize that as a good activity for them to be doing? In case I had a choice and decision making power in my future employers company, the stakeholders in the company would not participate in some responsibilities such as accounting management roles, recruiting employees and other minor company activities. This is because some stakeholders may apply their power, legitimacy and urgency in a manner that may pose challenges to effective performance; thus making employees to become unproductive. Stakeholders can affect the business outcome positively or negatively (Crane and Matten, 2004). For insta nce, some stakeholders may use power to take control of investors in case the company is privately held rather than publicly traded. By using Mitchell’s salience model attributes, I can rationalize good activities for stakeholders such as planning, decision-making process, direct management and project coordination process. Seminar Four: Ethical Leadership Debate Guiding Reflective Question Student Reflection What was the definition of ‘

A Problem By Society Children And Young People Essay

A Problem By Society Children And Young People Essay Limited scholarships and seats for admission in schools and colleges imply a rise in the competition level. Overcrowded schools lead to indiscipline and a lack of control. Teachers are unable to cater for the individual needs of children. This issue has been further discussed under the heading entitled School. According to Pearson (1983), intervention of social welfare services have a big role in crime prevention. They detect and help abused and ill-treated children. However, in disorganized areas social welfare officers have many families to look after. The cry for help of many children and parents in these areas remain unheard. It is only when the issue has become serious that the authorities intervene. It is often too late. Some end up being traumatized for life or victims of un-repairable damage do. Since there is much insecurity in these localities, businesses to move away and investors refrain from putting their money in developments occurring. This increases problems of unemployment. It is hard in itself to live in suburbs and when employers see that a job applicant comes from a badly reputed region, the chances of the later getting the job diminishes considerably. Moreover, as mentioned earlier, most youngsters coming from these areas already have police records, poor academic knowledge and without legitimate means of obtaining success, they feel social and psychological strain (Merton;1920s). Furthermore, as French sociologist Pierre Bourdieu said: Parents occupation and level of education have significant effects on the life chances of their children. From an economic perspective, these youths breach the law for their financial well being. This rational choice seems acceptable from the youngsters point of view when we consider the lack of proper educational system, equal and legal job opportunities. It is his survival strategy just like it had been for his family members and neighbors. (See School failure) Aggressive and violent youth Another problem which arises when there is a high rate of teenage population is a demographic area is that of violent crimes. Their poor problem-solving skills, overly sensitive or emotional personality and explosive temperament combined with their biological and physical predisposition of being violent and aggressive because of their age; make them apt of committing aggressive assaults and crimes. Small discussions and debates can end up into bloody attacks. Indeed, disorganized neighborhoods suffer from social incivility. It is common to hear swearing words and see people fighting on the streets, to see graffiti, broken window panes, young children roaming till late on the road, and sex workers almost everywhere. Family disruption Community fear, lack of social facilities, unemployment and bad quality of education for the children create a lot of fuss and stress on parents. Also families, in these areas of high violence rate, have disrupted social relationships. It is common to find families which have financial problems, depressive and stressed parents who adopt drinking and other bad habits and who have problems in growing up their children. This has been further discussed in Family. Social mobility Residents of these areas try to get used such disorder and atrocious crimes that occur on the streets around them. They lose trust in authorities and feel abandoned. They rarely report offences they witness or are victims of. On the contrary, fearing for their life and security they join gangs and peer groups which will protect them in case of difficulty. This leads to the development of criminal areas and generations of criminals. Many families want leave these deteriorated communities and look for a better place to grow their children into better adults. This social mobility leads to limited collective efficacy. There is weakened social control. Neighbors might not know and trust each other. This is constant fear and insecurity and no cohesiveness among inhabitants. Government policies and initiatives taken up by NGOs do not work since residents do not stay for long to implement them. Indiscipline in schools, the lack of individual care for needy students, availability of drugs and arms and a troublesome family life can result tragic incidents. On December 14, 2012 Adam Lanza shot 20 children and 6 staff members in a school in Connecticut. Growing up in a disorganized and less privileged society is tough enough without having to be worried about being killed while going to class. Unfortunately, events like these occur because of a multitude of factors which are not always controllable. Duncan and Murnanes book, Neighborhood and Family Impacts on Schools, examines à ¢Ã¢â€š ¬Ã‚ ¦how factors as family functioning, neighborhood conditions, school quality, and local labor markets impact schools ability to improve academic and educational attainment of disadvantaged students. We have seen how the education system favors academic learning and neglects personality development. Where a class is supposed to be a team of young learners, with each and every member being valuable, it has now become competitive environment in itself where making others lose seem to be synonym of victory. Some students find this sort of system challenging and do their best to be toppers in exams but on the other hand students who have, since their very young age, been exposed to severe and prolonged stress, are likely to have developed learning disabilities and emotional and behavioral problems which make is difficult for them to successfully go through the educational system. These students have to undergo a lot of pressure from members of their family, school and society. They may have attention deficit disorder, a lot of anxiety and can be depressive. However, instead of being spotted as care-needing students, teachers and also other students often labeled as stupid and lazy an d antisocial. Teachers do not actively listen to their problems. They simply lecture and maintain peace and order in classrooms. Teaching techniques are not adapted to the needs of children. There is no individualized care and support. Teachers who do not encourage students to succeed and condemn them because of their learning disabilities fail in their traditional role as gurus, guides and role models and add on to the distrust that children and youths have in adults. Subcultures Children tend to do what we do rather than what we say to do. To understand how a violent community affects teenagers and how it is related to youth crime we to take the social learning theory developed by Bandura, the differential learning theory developed by Matza, Sutherland, Cressy and others, and theories on subcultures. According to Gottfredson and Hirschi, family environment is the most important institution which has to foster self-control, good values and manners in a child. However as demonstrated by Bandura in the Bobo Doll experiment, there are different ways through which a child learns how to be aggressive but the main one is through observation and interaction with others. Parents living in a violent society cannot fully restrain and protect their children from all negative influences. Children can do both good and bad and discipline should be appropriately used for the former to prevail (Anderson; 1980). Parents cannot be held sole responsible for the social and moral education of their children. Other institutions have a crucial role to play. As seen earlier, the failure of one institution can lead to the failure of all the other institutions. Children who are abused and neglected by parents, experience school failure, rejection from society and have a low self-esteem are more likely to join gangs. We have seen under School failure and Indiscipline in schools how gangs form and function in schools. In a violent community, there are considerable numbers of gangs which operate. Sutherland and Cressy suggest that criminal behavior is learnt through criminal association. Criminal motives, techniques, attitudes and rationalizations are developed through interaction with others. Moreover, as Cohen suggests crime is collective in nature. Moreover, in most subcultures the violation of institutionalized and traditional behaviors is seen as normal as they have their own street rules and regulations. It is true that protective factors like social bonding and self-control mitigate the risk of offending but studies have proved that it is highly probable for children who grow up in violent environments to learn deviant behavior at home or at school or on the streets. In the longitudinal study of 400 London school boys, West and Farrington (1970) suggested that delinquency arises from a complex interaction between individual home atmosphere, the personal qualities of the boy and the circumstances in which the family lives. Hutchings We have also observed that inner controls can be a strong protective factor but it has to be fostered by not only parents but also teachers and society, who have to act like role models. Social controls, like attachment, commitment, involvement, and belief (Hirschi; 1970) are also protective factors which stop youth from acting delinquently. To conclude we can say that young children in violent communities are most likely to grow up as aggressive adults. The period of adolescence is characterized by physical changes, cognitive development, mood swings and social reorganization having as aim to grow into maturity and help fulfilling social and cultural expectation of becoming a responsible adult. Love, support, care and right education are more than essential for adolescents. A cozy environment can make all the difference. Unfortunately, for children who are in stressful environment, their life experiences will affect their personality, perspective and the type of adult they end up being. If parents, schools, peer networks, neighbors and other social welfare services are work in strong coordination and collaboration the duty of rearing children into responsible adults, not deviant ones, is like to be fulfilled. Since long, the responsibility of growing up a child into a responsible citizen has been bowled from the shoulders of parents and families to that of the government. Their transition from puberty to an age of maturity should be eased with love, support and care. Nowadays, the concept of childhood is being slowly wiped out. The transition period between childhood and adolescence and adolescence to adulthood seems to be shortening as years go by. Children and adolescents are partaking in adult activities at very early ages. Fashion brands, celebrity magazines, tv serials, advertisings and other bla bla are marketedly directly to them. Where media can be used to sensitize children, it is being used to provoke certain behaviors. Tv serials like Gossip Girls and Teen Mom, among among many others, promote dangerous sexual behaviors and pregnancies. Cognitive development- less reasoning ability Despair of parents/ cry for help should be heard by authorities + social welfare services appropriate actions should be taken each family has its own concerns and problems- tailor-made programs

Comparing Romantic Opposition in Billy Budd, Bartleby the Scrivener and Artist of the Beautiful :: comparison compare contrast essays

  Ã‚  Ã‚   Herman Melville wrote some of the most widely read works in the history of literature during the late nineteenth century.   He has become a writer with whom the romantic era is associated and a man whose works have become a standard by which modern literature is judged.   One of his most well-known and widely studied short pieces of fiction is a story entitled, simply, Billy Budd.   In this short story, Melville tells the tale of Billy Budd, a somewhat out-of-place stuttering sailor who is too innocent for his own good.   This enchanting tale, while inevitably entertaining, holds beneath it many layers of interpretive depth and among these layers of interpretation, an idea that has been entertained in the literature of many other romantic writers.   Melville uses a literary technique of developing two characters that are complete opposites in all aspects and contrasting them throughout the narrative, thus allowing their own personalities to adverse ly compliment each other. Melville also uses this tactic in another well-known short story, Bartleby the Scrivener.   Much like Melville's two stories, another romantic writer, Nathaniel Hawthorne, uses this tactic in his short story, The Artist of the Beautiful when he creates two completely different characters who vie for the same woman's love.   Both writers use the contrary characters to represent the different facets of the human personality.  Ã‚   Using this idea and many others, these romantic writers, Melville and Hawthorne, created works with depth of meaning that were both interesting to read and even more intriguing to interpret.      In his short story, Billy Budd, Melville uses this romantically based idea of characteristic opposites in two of his main characters, Billy Budd and Claggart.   To give the comparison even more strength, Melville also puts these two characters in virtually opposing roles in the story.   Billy represents the good that is present in humans and Claggart represents the bad.   Similarly, Claggart takes on an intelligent persona while Billy appears to be a bit innocent and uneducated in the ways of the ship.   These two men are essentially at odds and appear to represent the dueling facets of the human conscience, the sort of angel and devil on the shoulder.   Claggart wishes to rid the ship of Billy and eventually, the captain of the ship is forced to hang Billy because of Claggart's malice.

Exam Retailing Essay

Retailing-consists of the final activities and steps needed to place merchandise made elsewhere into the hands of the consumer or to provide services to the consumer. Last step in supply chain. Trends that affect Retailing today: * E-tailing- ie. The Internet accounts for less than 5% of retail sales but has changed consumer behavior. (speed, convenience, control, vast info, lowest prices) hasn’t destroyed †¦ *Bricks-and-Mortar retailers – Retailers that operate out of a physical building. ’ but B & M retailers must give customers more control to combat E-tailing. Outshopping-when customers get needed info (such as proper size or how to assemble a product) in the store and then orders it online for a lower price and to avoid paying sales tax. * Price Competition Loss Leader-selling a product at or below its cost Bottom Line-net profit on an income statement *Same-Store sales-compares an individual store’s sales to its sales for the same month in the previous year. *Market Share-the retailer’s total sales divided by total market sales *Scrambled Merchandising- exists when a retailer handles many different and unrelated items. The result of the pressure being placed on many retailers to increase profits by carrying additional merchandise or services (with higher profit margins) that will also increase store traffic ex. Convenience store that sells low margin gasoline but high margin bread, milk, beer, ciggs ETC. Supercenters, gift cards in grocery stores but causes cost increases in RENT, INVENTORY COSTS, LABOR COSTs *Category Killer-a retailer that carries such a large amount of merchandise in a single category at such good prices that it makes it impossible for customers to walk out without purchasing that they need, thus KILLING the competition Categorizing Retailers Census Bureau- NAICS code Number of outlets- Chain? Or not? *Standard Stock list-a merchandising method in which all stores in a retail chain stock the same merchandise *Optional Stock List approach-merchandising method in which each store in a retail chain is given the flexibility to adjust its merchandise mix to local tastes and demands. *Channel Advisor or Captain-the institution (manufacturer, wholesaler, broker, or retailer) in the marketing channel that is able to plan for and get other channel institutions to engage in activities they might not otherwise engage in. Large store retailers are often able to perform the role of channel captain. *Private Label Branding- May be store branding, when a retailer develops its own brand name and contracts with a manufacturer to produce the product with the retailer’s brand, or designer lines, where a known designer develops a line exclusively for the retailer. Margin/Turnover Gross margin percentage- measure of profitability GROSS MARGIN/NETSALES Gross Margin-NET SALES – COST OF GOODS SOLD Operating Expenses-expenses that a retailer incurs in running the business other than the cost of merchandise Inventory Turnover- refers to the number of times per year, on average, that a retailer sells its inventory. High Performance retailers-retailers that produce financial results substantially superior to the industry average. Low margin/low turnover-operates on a low gross margin percentage and a low rate of inventory turnover†¦ will not be able to generate sufficient profits to remain competitive and survive. High Margin/Low turnover-(bricks and mortar) high gross margin percentage and low ate of inventory turnover ( high end stores, mom and pop) Clicks and Mortar-instore and online Low margin High turnover- low gmp, high rate of inventory turnover (wal mart, amazon. com) High, High- convenience stores, 7 eleven, circle k, Location- new non traditional places. Size *Store management- the retailing career path that involves responsibility for selecting, training, and eval uating personnel, as well as instore promotions, displays, customer service, building maintenance, and security *Buying-retailing career path whereby one uses quantitative tools to develop appropriate buying plans for the store’s merchandise lines. Analytical method –finder and investigator of facts Creative Method- Idea person Two pronged approach- both analytical and creative CHAPTER 2 Strategic planning- involves adapting the resources of the firm to the opportunities and threats of an ever changing retail environment * Development of mission statement * Definition of specific goals and objectives for the firm * Identification and analysis of the retailers strengths, weaknesses, opportunities and threats –SWOT ANALYIS * Development of basic strategies that will enable the firm to reach its objectives and fulfill its mission Mission statement- a basic description of the fundamental nature, rationale, and direction of the firm. Market Share- retailer’s TOTAL SALES/ TOTAL MARKET SALES Profit-based Objectives-deal directly with the monetary return a retailer desires from its business ROI/RONW- Return on investment/ Return on Net Worth STRATIEGIC PROFIT MODEL (MEMORIZE) Net ProfitMargin| Net Profit /Total Sales| Return on Assets| Net Profit* /Total Assets| Financial Leverage| Total Assets/Net Worth| Return on Net Worth| Net Profit*/Net Worth| X = Asset Turnover| Total Sales/Total Assets| Stockouts- products that are out of stock and therefore unavailable to customers when they want them Productivity objectives- state how much output the retailer desires for each unit of resource input: Floor space, labor, and inventory investment. * Sales prod: net sales/ total square feet of retail floor space * Labor prod: net sales/#of full time equivalent employees * Merchandise prod: net sales/average dollar investment in inventory Societal Objectives- those that reflect the retailer’s desire to help society fulfill some of it’s needs. * Employment objectives * Payment of Taxes * Consumer Choice * Equity * Being a benefactor RASM- (revenue per available seat mile) calculation used by airlines. Yield Management- the understanding, anticipating and reacting to changing customer needs in order to maximize the revenue from a fixed capacity of available services. (1)low marginal costs (2)fixed capacity (3) perishable product (4)fluctuation demand (5)different market segments Personal Objectives-reflect the retailer’s desire to help individuals employed in retailing fulfill some of their needs. * Self Gratification * Status and respect * Power and authority Strategy- a carefully designed plan for achieving the retailers goals and objectives. 3 strategies Get shoppers into your store/ traffic strategy Convert these shoppers into customers by having them purchase merchandise (retailers conversion Do this at the lowest operating cost possible that is consistent with the level of service that your customers expect Target market-the group of customers that the retailer is seeking to serve Location-geographic or cyber space where the retailer conducts business Retail mix- the combination of merchandise, price, advertising and promotion, locations, customer service and selling, and store layout and design Value proposition- clear statement of the tangible and/or intangible results a customer receives from shopping at and using the retailer’s products or services Operations Management- deals with activities directed at maximizing the efficiency of the retailer’s use of resources. It is frequently referred to as day to day management. CHAPTER 6 Horizontal Price Fixing- occurs when a group of competing retailers (or other channel members operating at a given level of distribution) establishes a fixed price at which to sell certain brands of products ILLEGAL violates Sherman Antitrust Sec 1 Vertical Price Fixing-occurs when a retailer collaborates with the manufacturer or wholesaler to resell an item at an agreed upon price Price discrimination- occurs when 2 retailers buy an identical amount of â€Å"like grade and quality† merchandise from the same supplier but pay different prices. Clayton act makes only certain forms illegal DEFENSES Cost justification- differential in price could be accounted for on the basis of differences in cost to the seller in the manufactur, sale, or delivery. Due to differences in quantity or method. Changing market differences-justifies based on the danger of imminent deterioration of perishable goods or on the obsolescence of seasonal goods. Meeting Competition in good faith -lower price was made in good faith in order to meet an equally low price of a competitor Deceptive Pricing-occurs when an misleading price is used to lure customers into the store and then hidden charges are added; or the item advertised may be unavailable. Predatory Pricing-exists when a retail chain charges different prices in different geographic areas to eliminate competition in selected geographic areas. Palming off-occurs when a retailer represents that merchandise is made by a firm other than the true manufacturer Deceptive advertising-when a retailer makes false of misleading advertising claims about the physical makeup of a product, the benefits to be gained by its use, or the appropriate uses for the product. Bait and switch- advertising or promoting a product at an unrealistically low rice to serve as â€Å"bait† and then trying to â€Å"switch† the customer to a higher priced product. Product liability laws-deal with the seller’s responsibility to market safe products. These laws invoke the forseeability doctrine, which states that a seller of a product must attempt to foresee how a product may be misused and warn the consumer against hazards of misuse. Expressed warranties- are either written or verbali zed agreements about the performance of a product and can cover all attributes of the merchandise or only one attribute Implied warranty of merchantability- made by every retailer when the retailer sells goods and implies that the merchandise sold is fit for the ordinary purpose for which such goods are typically used Implied warranty of fitness- a warranty that implies that the merchandise is fit for a particular purpose and arises when the customer relies on the retailer to assist or make the selection of goods to serve a particular purpose Territorial restrictions-are attempts by the supplier, usually a manufacturer, to limit the geographic area in which a retailer may resell its merchandise Dual distribution- occurs when a manufacturer sells to independent retailers and also through its own retail outlets One way exclusive dealing arrangement-occurs when the supplier agrees to give the retailer the exclusive right to sell the suppliers product in a particular trade area Two way exclusive dealing arrangement- occurs when the supplier offers the retailer the exclusive distribution of a merchandise line or product in a particular trade area if in return the retailer will agree to do something or the manufacturer, such as heavily promote the suppliers products or not handle competing brands. ILLEGAL. Tying agreement-exists when a seller with a strong product or service requires a buyer to purchase a weak product or service as a condition for buying the strong product or service Ethics-set of rules for human moral behavior Explicit code of ethics-consists of a written policy that states what is ethical and unethical behavior Implicit code of ethics- an unwritten but well und erstood set of rules or standards of moral responsibility Chapter 14 Empowerment- occurs when employees are given the power in their jobs to do the things necessary to satisfy and make things right for customers. Servant leadership-an employees recognition that their primary responsibility is to be of service to others. 20% of customers generate 80% of sales value proposition-the promised benefits a retailer offers in relation to the cost the consumer incurs customer relationship management CRM-comprised of an integrated information system where the fundamental unit of data collection is the customer, supplemented by relevant information about the customer erformance appraisal and review- is the formal, systematic assessment of how well employees are performing their jobs in relation to established standards and the communication of that assessment to employees Motivation-is the drive that a person has to excel at activities, such as a job, that he or she undertakes Esprit de corps- occurs when a group of workers feel a common mission and a passion fo r that mission and a pride in being part of the group Fixed component- typically is composed of some base wage per hour, week, month, or year Variable component-is often composed if some bonus that is received if performance warrants Fringe benefit package-is a part of the total compensation package offered to many retail employees and may include health insurance, disability benefits, life insurance, retirement plans, child care, use of an auto, and financial counseling Job enrichment- the process of enhancing the core job characteristics to improve the motivation, productivity, and job satisfaction of employees.

Abortion misc15 essays

Abortion misc15 essays Abortion: Just Another Word For Murder On January 22, 1973, the U.S. Supreme Court, in two separate decisions, Roe v. Wade and Doe v. Bolton, declared that Congress and the states had to adopt a policy on abortion. Since then, abortion has been one of the most controversial issues in our country today. Every time the subject of abortion is raised, the same question always comes up: should people have the right to terminate an unborn child? The answer is no. No person should have the right to terminate an unborn child which has not yet had the chance to live, no matter what the reason is. Abortion is the termination of an alive, unborn child, which can experience pain through the process of an abortion. There is no need to have an abortion when these children could be put up for adoption instead of being aborted. Abortion is the termination of alive, unborn children. How can a person decide just when an unborn fetus becomes a person with constitutional rights. Many people disagree when a fetus becomes an actual person, but the truth is that a fetus becomes a person at the time of conception. An article entitled Pro-lofe and pro-choice? Yes says that, From the moment of conception, the fetus is endowed with all the genetic information that will enable its development into a full human person (Church 108). Technology has advanced very much in the past twenty years and now with the aid of medical technology and the science of fetology, doctors can prove that a fetus is an actual person as early as thirteen weeks of growth (Meyer 62-64). These facts only help to prove that a fetus is an actual person, who deserves the chance to be born. Contrary to belief, a fetus can actually feel pain. The observation of abortions on ultrasound have been very disturbing. So disturbing, that many abortion doctors who have seen the procedure, refuse to participate in abortions again (Meyer 62-64). An...

William Shakespeare Essay Example

William Shakespeare Essay Example William Shakespeare Paper William Shakespeare Paper William Shakespeare is considered to be one of most greatest play writes of Elizabethan dramatist and of all time. He is known as one of the worlds greatest play writes because of his unique and intricate style of writing. His work were used as a form of entertainment for the rich and poor. His plays appealed to the masses and survived the hands of time, but little is known about man who wrote so beautifully. So his life remains a mystery to us. Shakespeare was born in the year of 1564 and died in 1616. He was born in town of Stratford upon Avon to John Shakespeare and Mary Arden. The Shakespeares were well respected prominent people. When William Shakespeare was about seven years old, he probably began attending the Stratford Grammar School with other boys of his social class. Students went to school year round attending school for nine hours a day. The teachers were strict disciplinarians. Though Shakespeare spent long hours at school, his boyhood was probably fascinati ng. Stratford was a lively town and during holidays, it was known to put on pageants and many popular shows. It also held several large fairs during the year. Stratford was a exciting place to live. Stratford also had fields and woods surrounding it giving William the opportunity to hunt and trap small game. The River Avon which ran through the town allowed him to fish also. Shakespeares poems and plays show his love of nature and rural life which reflects his childhood. His education consisted mostly of Latin Studies-learning to read, write, and speak the language fairly well and study some of the classical historians and poets.At the age of 18 on November 28, 1582, he married Anne Hathaway, who was seven years his senior and three months pregnant. One year later, a daughter named Susanna was born on May 26, 1583. On February 2, 1585 twins were born Hamlet and Judith. Shakespeare;s only son di

Ethical Principles In The Journalism Profession Assignment

Ethical Principles In The Journalism Profession - Assignment Example Journalism serves as one of the most important and noble professions, which is determined to provide the people with the latest information regarding the political, social, economic, cultural and strategic incidents and events taking place in various areas and regions of the globe at large (Macionis 130-31). One of the most important tasks before the journalists includes communicating of the swift and comprehensive updates about the news associated with the rulers, nations, public and cultures that may capture the consideration of the masses belonging to the pole-apart regions of the world. Hence, keeping the people updated with the fast-changing geopolitical and socioeconomic scenarios serves as the most fundamental objective in the eyes of the journalists. In simple terms, communicating the news of regional, social, national and international concerns, based on truth and validity as well as without having any fears of being persecuted, could rightly be stated to be the first and fo remost obligation of the journalist community. Consequently, unveiling the criminal activities, social injustices, the prejudiced behavior of the influential groups and communities, and pointing out the social evils prevailing in a culture come under the list of the duties attributed to the profession of journalism. Part II—Strive for: Although the journalists are bound to render their services free from coercion and fear on the one side, and impartial from the ethnic, racial, regional, religious, gender-based and all other kinds of biased and prejudiced behavior; however, the same is not practiced in the real sense of the term in any area of the world (Harcup 138-39). Nevertheless, there always appear some selfless and dauntless people in every society, who unconditionally strive for social justice, equality and individual freedom with the ambitions of setting the masses free from the clutches of cruelties, slavery, and unfairness at any cost.

Activity Based Costing Essay Example | Topics and Well Written Essays - 1750 words

Activity Based Costing - Essay Example In the other hand shared resources historically was a problematic grey area which caused problems in precisely determining its overall impact to the costs of an operation. A technique that is able to provide financial professionals and managers with better insight about the costs of an operation is called activity based costing (ABC). This purpose of this is to discuss activity based costing by covering the following five topics: history, features, implementation, evaluation and managerial applications. Activity based costing was first utilized in the 1980’s in order to understand the internal breakdown of costs associated with overhead drivers that serve as common resources. Robert Kaplan and Robin Cooper in 1987 for the first time introduced the concept as a chapter of its accounting textbook Accounting and Management: A Field Study Perspective (Weiner, 1995). The industry trend at the time was that overhead costs were rising, thus there was a need of a cost system with enhanced capabilities that enabled it to figure out the reason what this was occurring. In 1990 the first journal article on the subject came out in 1990 and it further revolutionized ABC because it provide a discussion of an application of ABC outside the manufacturing scenario by applying it service based business, financial institutions. The article appeared in the Journal of Bank Cost and Management Accounting and it was written by Richard Sapp, David Crawford, and Steven Robishke (Weiner, 1995). Activity based costing is a completely different accounting system that has its own unique methodology which does not follow the principles associated with traditional cost systems known as absorption costing. ABC just like any other costing system has a similar objective of providing information about corporate costs. One of the differences between ABC and absorption costing is that the systems provide information for different types of users.

Freedom of Expression As Curtailed In the First Amendment Research Paper

Freedom of Expression As Curtailed In the First Amendment - Research Paper Example This research is being carried out to establish the source from which the concept of Sedition is originated. In the US for instance, the Constitution as evidenced in the First Amendment provides for freedom of religion and expression. Similar constitutes on free speech, press, Â  and to petition assembly and address for grievances, and the implied rights of association and belief. The Supreme Court’s interpretation of the degree of protection accorded by these rights also applies to the federal government in its entirety. Moreover, the Court has on a number of occasions applied an interpretation technique to the due process as curtailed in the Fourteenth Amendment as a clause meant to protect individuals from interference by state governments. fundamental components of liberty of expression include the right of autonomy to speech and press independence. Freedom of expression permits people to communicate without any form of intrusion from the authority. The Supreme Court has prominence on matters involving the government and interference to press freedom and freedom of association. The content-neutral legislation applies such strict mechanisms. The Supreme Court further documented the fact that a federal or central government posses power. This prevents speech that might facilitate a breach of the peace or promote aggression. The concept of sedation originated as a provision for rights to freedom and expression as provided in the country’s constitution. Sedition Sedation is defined as issuing statements that are likely to incite the public against the government. Sedition is a common law offense that is usually expressed through acts of intention aimed at Generating hatred between the public and the government Cause an unlawful issuance or publication of materials that dishonors the government Considering the points stated above, sedation could be described as unlawful language that may jeopardize state’s security. A statement or an action is considered an act of sedation if it threatens state’s security or incites hatred among the people. This description raises serious issues on the role of press freedom and the ability to sustain a free press. Certainly, press freedom and freedom of expression cannot thrive in the midst of sedation. Brief Historical Origin of the Concept The concept of sedation was developed in 1798 and 1801, following the threats of a French invasion. Prior to the developments, nearly twenty-six individuals had been charged in the federal court for publishing or collaborating in the printing of counterfeit news. In addition, people would be charged in a court of law for speaking in public with the intention of undermining the regime. Media house owners and other prominent personalities were detained and charged with treason and unlawful conduct. For example, publishing an article on John Adams the US led to the arrest of the journalist behind the story. In this case, political opponents of the government were the main defendants. The prosecution and judicial preceding raised heated debate on the role of a free press within a democratic country. The first federal trial connected to the case led to a widespread public uproar that threatened the credibility of the judicial service. This promoted discussions on political impudence and the role of judges on press freedom matters. The case further raised concern on the relationship between the state and the judiciary. Arguably, the judiciary is supposed to be an independent state authority that is free from the influence of the government. The Act which was passed in July 1798 but which until now has been subjected to numerous amendments, has provision for the punishment of people and journalists who make false declarations with the intentionally of defaming the federal

The ultimate nightmare Essay Example for Free

The ultimate nightmare Essay I lay down and waited for the soothing blanket of sleep shroud me. A few seconds later the anticipated blackness of slumber settled in†¦ Suddenly, the deafening noise of the alarm clock woke me up with a startling jolt. It seemed as though I had fallen asleep mere seconds ago and as I groggily looked around something did not seem right. The room looked the same as it did before I went to sleep. In the bright orange light that seemed to come from hells keep itself, shown through the flimsy curtains from the eerily noiseless street behind our house I could see that nothing was amiss. Nothing that I could notice straight away that is. As I got up from my bed, I saw that my sister was not in hers. I looked around once more, as the feeling of peculiar alarm and angst worked from the top of my head to the tips of my toes. I was at once perturbed and shaken as I saw that the room was clean, severely clean. There was naught on the tables, or in the wardrobe, not dust nor a shadow of the things that had been there and as I turned to look at the alarm clock, I was only more agitated to find the side table to be glimmeringly spotless. As the twisted black feeling of fear grew, I knew I had to go through the entire house. Having no idea of what time it was; except that it was dark; sinister as any night in a horror movie outside, I went through each and every room in our house only to find all of them stripped bare, like a newborn baby, from the ceiling to the floor. It was as though it had taken hours for me to do that, for me to find all my families things, my family, itself to have, disappeared like they had never existed in the first place. The fear that had been lit now consumed me like a wild fire. That this dream like situation that seemed to go on for hours only fed it. The fact that I now knew this was not reality but a horrifying nightmare did not seem any less daunting than if a dragon breathing fire had been placed in front of me. For this was my ultimate nightmare, to be left alone with not a thing in the world but worse than that that there was no one for me to go to. I could not do anything but wait in the spine-tingling prison like dream, wait for someone to wake me up, when, the shrill voice of the alarm sought me out,  again†¦

wheelchair :: essays research papers

The Technological Environment   Ã‚  Ã‚  Ã‚  Ã‚  Invacare Corporation is the leading manufacturer and distributor of non-acute health care products. The company designs, manufactures and distributes an extensive line of health care products for the non-acute care environment, including the home health care, retail and extended care markets. Invacare continuously revises and expands its product lines to meet changing market demands and currently offers over 25,000 home health care and medical equipment provider locations throughout the world.   Ã‚  Ã‚  Ã‚  Ã‚  Several factors will contribute to the growth in the sales of domestic home medical equipment products. Life expectancy has continued to increase over the years and the growth in the population over 65 will increase in the coming years. The Department of Health and Human Services (DHHS) states that the average life expectancy for men and women who reach the age of 65 is now 81 and 84. The DHHS also reports that people age 65 or older represent the vast majority of home health care patients and will increase from 12% of the population in 2000 to 20% of the population by the year 2050. A large percentage of people using home and community based health care services are 65 years of age or older. To serve and gain business from this growing population Invacare will need to address their present and future product lines.   Ã‚  Ã‚  Ã‚  Ã‚  Medical equipment has become increasingly adaptable for use in the home due to technological advances. Patients are discharged earlier form hospitals than in previous years, which lengthens recovery periods outside of the hospital. In addition continuing medical advances prolong the lives of adults and children, which increases the demand for home medical care equipment. To address this growing market Invacare has come out with several new products. The HomeFill II Patient Convenience Pack ML4 is an all new portable oxygen supply system that is lightweight and easy to transport for oxygen patients. Patients can fill their cylinders themselves in their own home, which gives them freedom and independence – they no longer have to wait for cylinder deliveries.   Ã‚  Ã‚  Ã‚  Ã‚  A new bariatrics program offers complete solutions approach for the bariatric provider and their clients and features the full line of Invacare bariatric products. Making it easy to find the right product, the bariatric catalog employs color coding to sort products by weight capacity. The Invacare Full Electric Low Bed was designed for situations where rails are not desirable or appropriate, but injuries from falling out of bed are still a concern.

Essay --

The story of Prophet Muhammad is the best story of all. Prophet Muhammad is the one who had the changed the world around him and had the greatest influence for the people during his time and in today’s world as well. He puts other people welfare before his own; he values other people importance before his own. These values of him made people to loved and respected him for his dedication and honesty to the society. As an Islam’s founder, some people claimed that Prophet Muhammad is a reformer while others claimed him as a revolutionary. Before I make any further argument, let’s first define what’s the difference between a reformer and revolutionary. First of all, I believe a reformer is a person who makes changes in something such as a practice or political issue in order to improve what they already have to be better. Meanwhile, a revolutionary is a person who is either actively involved or advocates revolution. Thus, here I will argue that Prophet Muhamm ad is a reformer instead of a revolutionary. According to Hart (1992), he believed that Prophet Muhammad is the most influential individual in the world and he was the only man in the history who had achieved a lot of success in both sacred and profane matters. He also puts Prophet Muhammad at No. 1 on the list among top 100 ranking of the most influential persons in the history. Prophet Muhammad was born in 570 C.E., in the city of Mecca, in the southern of Arabia. When Prophet Muhammad was forty-years-old, he was convinced that the God (Allah S.W.T.) was communicating with him through Archangel Gabriel and he was chosen to be The One to spread Islam to the people. At the beginning, he advocated only to his close friends and fellow associates. Only by about 613 C.E., Prophet... ... was done without any extra charges or taxes and it was also has to been voluntary and can’t be forced. As the conclusion, I believe that Rasulullah S.A.W. was indeed the savior of the mankind. He showed and guided us on how to solve the problems of humanity from women and children to slaves, the poor, and even to orphans. That was to establish the message from God (Allah S.W.T.) and to save us from the hot fire of Hell after our death. Therefore, it is important for us to read and understand the Al-Qur’an and read the messages of Prophet Muhammad for the success in both lives on earth and the life after death. Moreover, the Prophet also took the brutal tribal system where the rights are not equal to everyone especially to women, children and the poor, and he reformed it into a system where everyone received the same and equal amount of opportunity and chances.

Idea Vacation Essay

1. Enough Principle-By believing something will happen, it will. â€Å"You expect bad day and sure enough, sure enough, you get a bad day.† 2. Subconscious- The level of mind through which materials passes on the way towards full consciousness; an information store containing memories that are momentarily outside of awareness but that can easily be brought into consciousness. 3. Reticular Activity- A network of activities of neurons in the brainstem involving in consciousness, regulation of breathing; the transmission of sensory stimuli to high brain centers; a primary alert to awareness network that may function differently in vary degrees of consciousness. 4. Lock –on /Lock –out-An act whereby one has a limited perception of possibilities, problems, or solutions; a restricted narrow, or singular view of alternatives. Lock –on /Lock –out-An act whereby one has a limited perception of possibilities, problems, or solutions; a restricted narrow, or singular view of alternatives 5. Goal / Goal settings-The ac of establishing what we want. 6. Significant- To make a difference; may be positive or negative. 7. Awareness- An internal, subjective state of being cognizant or conscious of something; alert ness; consciousness. 8. Account ability; Responsible; answering for an outcome. 9. Belief- An emotional acceptance of a proposition, statement or doctrine. 10. Perception- Those mental processes that give coherence and unity to sensory input; a conscious event initiated by some external or internal events; an organized complex dependent on a host of other factors (attentions, constancy, motivation, illusions, etc. 1. 11. Scotomas – An expression to indicate that one fails to see or is blind to alternative and therefore can see only limited possibilities; a sensory locking out of information from our environment .

Free Essays on Advertisement Fixations

Advertisement Fixations If you act now! Only for a limited time offer! If you purchase within the next 30 minutes we will throw in a free special gift! Do people get tired of advertisements that seem to run our lives? We as a society, are very materialistic. What ever the new fashion fad is we as a culture must have it in our possession quickly. Popular products are the reasons why consumer demand is so high. Our access money is spent on entertainment and the companies are there consistently trying to get as much money out of the consumer as they can. Corperations continue to pump ideas into consumers heads as if the buyer needs what the big companies are advertising. As consumers all people have necessities. When looking at the shelf what makes you pick the name brand instead of the off brand or vice versa, what makes you pick the off brand and not the name brand. Is price really the issue, or is it a matter of the quality? I think what brand has put forth the most effort through advertising to have th ere name out there, is the product that will be remembered when it comes to making a choice. Have you every been curious about how consumers are involved with advertising? I am addressing consumers and customers of all ages. My purpose is to tell how demographics are targeted and involved with advertising. Advertising is a process done through media giants, untruthful advertisement, and product appeal. Through advertising, secrets are held from consumers and still kwowing this we allow ads to appeal to our senses. This is done by the big companies and media giants. Pettaway 2 Media Giants are the real life monopolies of our society. They seem to own almost everything, even the companies that people would not even think of. If they do not own the company they have a partnership with that company in someway. In order to make their product appealing companies conduct interviews of people who they think are imagina... Free Essays on Advertisement Fixations Free Essays on Advertisement Fixations Advertisement Fixations If you act now! Only for a limited time offer! If you purchase within the next 30 minutes we will throw in a free special gift! Do people get tired of advertisements that seem to run our lives? We as a society, are very materialistic. What ever the new fashion fad is we as a culture must have it in our possession quickly. Popular products are the reasons why consumer demand is so high. Our access money is spent on entertainment and the companies are there consistently trying to get as much money out of the consumer as they can. Corperations continue to pump ideas into consumers heads as if the buyer needs what the big companies are advertising. As consumers all people have necessities. When looking at the shelf what makes you pick the name brand instead of the off brand or vice versa, what makes you pick the off brand and not the name brand. Is price really the issue, or is it a matter of the quality? I think what brand has put forth the most effort through advertising to have t here name out there, is the product that will be remembered when it comes to making a choice. Have you every been curious about how consumers are involved with advertising? I am addressing consumers and customers of all ages. My purpose is to tell how demographics are targeted and involved with advertising. Advertising is a process done through media giants, untruthful advertisement, and product appeal. Through advertising, secrets are held from consumers and still kwowing this we allow ads to appeal to our senses. This is done by the big companies and media giants. Pettaway 2 Media Giants are the real life monopolies of our society. They seem to own almost everything, even the companies that people would not even think of. If they do not own the company they have a partnership with that company in someway. In order to make their product appealing companies conduct interviews of people who they think are imagina...